tag:blogger.com,1999:blog-6834335945349958946.post4950604224062884155..comments2024-01-23T04:12:56.180-08:00Comments on My Law License: Who Are You Listening To?My Law Licensehttp://www.blogger.com/profile/17487117416844299246noreply@blogger.comBlogger1125tag:blogger.com,1999:blog-6834335945349958946.post-15173205562261386352010-08-16T15:00:01.738-07:002010-08-16T15:00:01.738-07:00I used to tell people I was going to law school be...I used to tell people I was going to law school because I looked good in dark blue suits. It was a joke, but there is some truth to it. Anybody can put on a dark blue suit, get some gold gilt books, and look like a helluva lawyer. It's even easier to manufacture an image online. But the real test is how your clients, judges, and other lawyers see you. <br /><br />I had a conversation with a chapter 7 trustee - one of the best, most experienced, and most respected bankruptcy lawyers in town - outside of a 341 meeting a few months ago. He was asking me - a new lawyer in town - how I got my business. <br /><br />I told him that I advertise exclusively online, because I didn't know anyone in town, I couldn't afford the Yellow Pages, and liked being able to control the content. He replied that if if in 5 years I wasn't getting at least half of my business from referrals, then I wasn't doing something right. <br /><br />I've been open for two years now. I don't have the hard stats, but a large number of my prospective client calls begin with "My friend, relative, co-worker said that I should call you." They may check you out online, but it's your reputation with real people that matters.David Fullerhttp://www.toughtimeslawyer.comnoreply@blogger.com